Marketing…

I loved Mishka Jenkins‘ post this week on Marketing because I could relate so well to what she said. I too don’t like to market my book. In fact, I have to admit I haven’t actually done any real marketing for my book–except for the posts on this blog.

I know for independent writers it’s a necessity but… I still don’t like it. It feels like shameless self-promotion. Mishka puts it so well.

“… I don’t like shoving myself in people’s faces shouting, ‘Buy my books they’re awesome!’ 😀 And no matter how inventively I try to do my marketing, it always feels like that’s what I’m doing.”

That’s it. Exactly.

Infinitefreetime just published his first book. He promoted it using his unique brand of humour. His plugs came across as funny and endearing. I know if I tried that approach, I’d come across as icky and strange. Anything but funny.

Mishka is a pretty smart lady. I bet she’ll come up with her own unique way. In the interim, I should probably figure out a way to start doing some promos. Or at least think about the entire thing in a more positive light. Maybe I should look at it as another aspect of the job of being an author.

Any tips? Got any ideas on marketing that don’t make the author sound icky?

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